The complete engagement: Sprint plus 90 days of implementation.
For companies that want to build and execute a full go-to-market motion from the ground up — with Diego personally running the sprint and staying through implementation to make sure everything lands.
How the 90-day engagement works
Foundation: ICP, Positioning, Sales Enablement, Roadmap
The complete 30-day sprint. ICP diagnosis, positioning workshop, full sales enablement kit, and a 90-day GTM roadmap. 9 deliverables by Day 30 — everything your sales team needs to close deals on Day 31.
Execution: Deploy the GTM motion
Weekly check-ins. We take the roadmap from Day 30 and begin executing: refining messaging based on real prospect feedback, coaching the sales team on the new tools, adjusting ICP scoring as data comes in. The foundation is built. Now we execute against it.
Scale: Optimize what is working
Monthly review of pipeline data against the KPIs we set in Week 4. Adjust channel mix, messaging, and sales approach based on what is converting. By Day 90, you have a repeatable, data-backed GTM motion — not a theory.
The ROI case for 90 days over 30.
Sprint only — $8,500
You leave with 9 deliverables and a 90-day roadmap. Your team executes the roadmap. The quality of execution depends on internal bandwidth and how well the roadmap gets implemented.
Full GTM Retainer — $15,000+
The sprint deliverables plus Diego stays on through implementation: coaching the sales team, refining based on live feedback, adjusting the ICP as real data comes in. The roadmap gets executed, not filed.
Right fit: companies with limited internal PMM bandwidth who want the implementation de-risked alongside the strategy.
$15,000+
90 days · Sprint plus Implementation
Pricing varies based on scope of implementation. Starts at $15,000. Book a discovery call to discuss your specific situation and confirm fit before committing.
Most clients start with the Sprint.
The Full GTM Retainer is built on top of the AI GTM Sprint. Most clients do the $8,500 Sprint first to establish the foundation, then continue into implementation. You can decide at the end of Day 30 — no commitment required before that.